David Rudnick, DC, DACBSP

5 months with radial and 6 months with focused. My knowledge of the technology was advanced when I incorporated focused into practice, which accounted for the faster ROI.

Sports medicine. My practice is sports-medicine driven, and shockwave changed the fundamental question I’m asking. It’s no longer “how do I manage this symptom” but “how do I trigger the tissue to repair itself, and how fast.” I stopped just working on symptom modulation.

My toolbox expanded the types of conditions I could truly heal, not just pain-modulate. Recalcitrant tendinopathy is the entry point, but the reach is much wider: enthesopathy, bone stress injuries and delayed unions, muscle and fascial injury, and the deep insertional lesions that define throwing and loading athletes. Cases that used to mean months of load management, passive modalities, or a plateau before referral now respond on a timeline that matters to an athlete or weekend warrior.

Resolving cases that used to plateau or get referred out, and returning athletes to play faster and more durably. Financially it follows directly: a defensible cash-based modality, patients retained in-house rather than sent elsewhere, and a differentiated regenerative service that positions the practice at the frontier rather than competing on commodity care.

• Training — some of the best education I’ve received in 18+ years of practice in any aspect of clinical or modality care.
• Marketing — patient education materials and event materials.
• Service — hands down the best of any equipment company.
• Advanced education — the Academy of Shockwave Excellence, Mighty Network, and webinars have been great for advanced treatment strategies and direct access to instructors.

No questions… YES.

What sets them apart beyond the superior Storz Medical product line is the people. Their customer service has been exceptional — responsive, partner-minded, and genuinely invested in your practice rather than just closing a sale. Their education and tech support is unmatched in this market. Plenty of vendors sell you a machine and disappear. Kinas actually stays in the room with you, and that difference shows up directly in how confident and effective you’ll be with the technology.